Manitou Group opens a Manitou Center in Malaysia

Manitou Group opens a Manitou Center in Malaysia to better serve its local customers and develop its activities in the zone. The group decided to operate directly in Malaysia, where the market already has telescopics. This is the 1st Manitou Center in Asia.

The Manitou Center Malaysia sells and rents the group’s products, the machines under the brands Manitou, Gehl and Mustang, but also all services such as spare parts, guarantee extensions, financing and full service contracts. This entity also makes a fleet of telescopic trucks available for rental.

This new concept enables Manitou to be present in certain zones with the assurance of supplying user customers with high-quality equipment, with all of the services corresponding to the standards defined by the Manitou group. This type of initiative also enables the group to be engaged with what is happening on the ground and to benefit from this experience to continuously improve the products and services offered by the brands, with the customer at the focus of its decisions.

Manitou Center Malaysia is initially targeting the construction, rental and oil markets, with possible developments in other sectors. Malaysia is also a large exporter of palm oil, a sector in which materials handling is essential for the activity; Manitou is already referenced in this sector.

This country represents the second-largest fleet of Manitou telescopic trucks in Asia. This fleet requires a commercial presence and increased provision of services on site.

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